McDonald’s Successful Leadership in OSI Group

OSI Group is a leading global food processing company with branches all over the world. David McDonald is the President of OSI Group and he has been in this position for the past 30years. He has been in leadership position in several great organizations like the Marfrig Global foods and American Meat Institute. His experience in leadership and his background education as a graduate in the field of animal science has led to a lot of success for the OSI Group globally. In 2012 OSI Group celebrated 20 years of business in China since its first food processing operation in Beijing in 1992. The organization has grown with the economy of china since then and is still growing up to date especially with the growing demand of proteins in China.

McDonald led OSI Group to grow into a great and well respected company globally. Today the food processing company can supply its products to big events. For instance when Beijing held the Olympic Games back in 2008 OSI China was trusted to supply them with products such as beef, chicken, pork and eggs. They successfully managed to supply all these kinds of products and received no complaints regarding products. This went a long way in positioning them in the market. Today the OSI China has been able to capture the big brands such as McDonald’s, Starbucks, Burger King and has become their trusted supplier.

Identifying customer needs is one of the key elements towards success of any business. David McDonald and his team at China have recognized the growing demand for proteins by the nation and also the need for food safety. The OSI Group is now expanding OSI group leadership in the country to meet demand and they also have great supply chain systems which ensure food safety for their clients. OSI China has been a huge success since it started operating back in 1992 and its still growing. Like other OSI companies around the globe it is a respected brand due to its quality products and services. McDonald’s leadership as the president and chief operating officer of OSI Group has led to lots of success for the food processing company in terms of branding and market positioning.

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Lori Senecal’s Inputs for Effective Ad Campaigns in the Digital Era

Lori Senecal, the Global CEO of CP&B, spoke her mind regarding the changing strategies of ad campaigns in the digital era and advised what can ensure an effective advertisement. She said that each marketing campaign should be focused on achieving three major results. Firstly, the campaign should carry a specific message that is well-targeted and reaching the intended audience. Secondly, the message of the campaign should be well understood by the audience. Thirdly, the targeted audience should feel inspired with the message and prompt them to act.

Senecal also advises that social media platforms are offering greater advertising opportunities as they are vast and diverse with its user base. Since most of the users are accessing the platforms from mobile devices, the marketers should plan campaigns that are optimized for mobile device screens. Rather than looking for likes, the brands should target engaging contents. The advertisers on Facebook should follow a cohesive end-to-end strategy clubbed with post-sale customer service. The contents in social media should have a visual appeal with vivid color combinations and creative captions. Visit Adweek to know more.

While coming to digital advertising, Senecal feels that images and videos would create a stand out in the advertising landscape. Innovation in ad campaigns will supply greater results. She says that digital marketers should focus on connecting to emotions of the viewers and inspire them to share. Also, using real people in campaigns ensure a greater sense of connectivity to the viewers, and it should offer a pleasant viewer experience to make them attached to it. Check out Crunchbase for more details.

Lori Senecal has more than a decade of expertise in the advertising industry and considered to be one of the most influential executives in the advertising space. She started her career with McCann Erickson in 2003 and worked with a number of advertisement firms in various leadership roles.

Lori completed her Bachelor of Commerce in Marketing and Finance from McGill University before joining the advertisement industry. During her days at KBS, Lori Senecal named as “Women to Watch” by Advertising Age. In 2013, she was honored with Quantum Leap award by AWNY Game Changer Awards for her inspiring leadership and innovation inside the firm.

Waiakea: Leading the Movement for Environmental Conservation in Hawaii

The environment is a very important part of the world; no state in the world understands this better than Hawaii. The relationship between the Hawaiians and the environment is one that dates back thousands of years and has yielded numerous positive results thanks to their conservation efforts. Just to prove the point, one of Hawaii’s important cultural pillars is known as ‘’mālama i ka ‘āina’’ which means “to care and respect the land.”

How have Hawaiians embraced environment conservation? Unlike in other countries, ecosystem conservation in Hawaii is taken as a matter of national importance. Thanks to this, the citizens have been able to benefit from their efforts as nature, in turn, has fed, clothed, sheltered, and even provided them with sources of entertainment. Through the efforts of companies such as Waiākea, the country has been able to enhance its environmental conservation practice through fostering safety practices such as using 100% RPET bottles in water bottling and beverages. It also achieves this through encouraging and participating in reforestation activities regionally and adopting low emission shipping among other activities.

Waiākea Water is an environmental conservation business that was founded in September 2012 in Hawaii. Since its inception, Waiākea Water has been at the forefront of all the conservation efforts taking place in the country. This company is making an impact on the ecosystem through the products and the services it renders to business its consumers.

Upon inception, Waiākea’s mission statement has been to provide healthy and environmentally sustainable water to the Hawaiian citizens, and this it has done without fail. Apart from sourcing its water from volcanoes, Waiākea Water uses environmental friendly bottles to package and distribute its water. These bottles can be recycled thus having little negative impact on the environment. On the business side, Waiākea has a strong partnership with Ecometrica and The CarbonNeutral® companies where they provide emission assessments in both the business and its product. This is important and helps reduce the impact of emissions on the environment.

Jason Hope an Icon in Online business

With regards to age-related sickness, the course of present day pharmaceutical appears to be more responsive than proactive. At the end of the day, what kind of research is being done to prevent conditions like Alzheimer infection and diabetes from occurring in any case?

Individuals like Hope, an Arizona-based Internet business visionary who’s utilizing his cash and impact to propel against maturing activities. Quite a bit of Hope’sphilanthropy efforts are focused on theSENS Foundation, a non-benefit framed in 2009 to handle age-related illness head on. Since its commencement, SENS has been a main impetus in what’s known as revival biotechnology. This line of research concentrates particularly on tending to age-related sickness.

Expectation’s association with SENS started in 2010, when he gave a large portion of a million dollars to the association. On account of these assets, the gathering could set up its Cambridge SENS lab and execute new research activities. From that point forward, he’s gone ahead to contribute over $1 million of his own cash to the reason.

“I’m put resources into the SENS Foundation for various reasons,” said Hope. “In least difficult terms, I put stock in their work and see how fundamental it is as far as propelling human solution. It has the ability to totally rethink the social insurance, pharmaceutical and biotech enterprises.”

Notwithstanding loaning his budgetary help to SENS, Hope likewise assumes a dynamic part in the gathering’s effort endeavors to learn more: click here.

As per Hope, restoration biotechnologies speak to the eventual fate of human wellbeing. This way to deal with hostile to maturing is designed less for treating ailments, and more toward understanding aversion as an approach to make a more drawn out, better personal satisfaction. After some time, ordinary digestion step by step harms the body. This, thusly, prompts attacking sicknesses related with seniority. To battle this, the SENS approach particularly attempts to repair this sort of damagebeforethe body grows fatal pathologies.

With respect to putting resources into sound maturing, Hope doesn’t remain solitary. Truth be told, increasingly of the country’s wealthiest trailblazers are putting millions toward hostile to maturing. (The world is still in atizzyoverCalico, another Google business likewise gone for expanding human life.) Billionaire Peter Thiel, maybe best known for helping to establish PayPal, has additionally contributed sizable assets to the SENS Foundation throughout the years. In 2006, Thiel made an opening gift of $3.5 million to help subsidize the association’s pilot inquire about ventures.

Securus Technologies Helping Solve Cold Cases

When me and my crime scene investigators are trying to close a case, we have to use every resource available. This month we were given a cold case that needed to be closed for good before every witness and all the evidence was gone forever. While we had no solid new leads, we knew that if we continues to push the issue, that one person who saw something could come forward and help us to finally put an end to this cold case.


We were days from having to give up, when my superiors gave my team another assignment that we needed to work simultaneously. This case involved heading to the local prison to interview suspects who were in bars to see if they could help provide information that would lead us to a suspect on the run. While we were working the inmates, one of the corrections officers was commenting about how they just discovered a huge stash of drugs using the inmate call monitoring system. Once I listened about how the system and new software worked, I came up with an idea on how to solve our cold case.


Securus Technologies has call monitoring systems in thousands of prisons, and the company objective is simple, making the world safe for everyone. The CEO of Securus Technologies says his employees are willing to help, and we had them explain to us how we could input our cold case details to see if anyone in the jail knew anything they were not sharing.


What we discovered was that one inmate knew something, but he didn’t even realize he was the key to solving this case. He was talking to his family about getting him drugs, when he mentioned particulars about our case only the suspect could have known. Turns out he was in jail all along on another charge.


How Tony Petrello Got To Where He Is Today

In masonry and bricklaying, every arched structure has a keystone at its apex, holding together each side of the arch. As such, every successful organization has at least one high performing executive at the top of its structure. Even if most low- and mid-level employees and managers perform well, the keystone must be excellent as his or her position. Nabors Industries, Limited, holds true to this analogy, boasting the ever successful Tony Petrello as its CEO, chairman, and president.

Tony Petrello earned a sturdy foothold in the business world during his eleven-year tenure at New York-based law firm Baker & McKenzie. From 1979 to 1986, Tony climbed the ranks of the internationally regarded law firm. That year, Tony Petrello was named managing partner of Baker & McKenzie, the “top dog” of that prestige law firm. For five years, until 1991, he served the partnership with excellence, advancing its success and winning a multitude of important cases.

Mr. Petrello earned a position at Nabors Industries in 1991, initially elected to its board of directors holding the title of executive committee of the board. Simultaneously, Tony Petrello was named president and COO. For 20 years, Tony helped Nabors Industries grow in size and become more successful, gaining market share in the competitive oil industry. After his healthy share of success, Mr. Petrello climbed the proverbial ranks of Nabors, moving up to CEO while retaining the title of president.

The Nabors Industries CEO and president also serves on the board of directors for Texas Children’s Hospital, Hilcorp Energy Company, and Stewart & Stevenson. Respectively, those organizations are a hospital, international drilling company, and esteemed law firm to learn more: click here.

Nabors Industries was founded nearly fifty years ago in 1968. Initially named Anglo Energy, the international geothermal and natural gas mining company has climbed its way to being named on the S&P 500 stock exchange index. Nabors Industries’ headquarters is based in Bermuda, with operations based out of Houston, Texas. The energy giant’s net income rose to just short of $142 million in fiscal year 2014 with revenue up to $6.23 billion.

The Worthy Career Life of Vincent Parascandola

A distinguished writer once jokingly said that if you look up success in the dictionary, you will come across Vincent Parascandola. Vincent Parascandola, often referred by many as Vinny is certainly a paradigm of success. Vinny schooled at Pace University where he was awarded a Bachelor’s Degree. For more than 25 years, Vinny has led various businesses to achieve incredible potentials if not full potentials.

Today, Vinny serves as the Vice President of AXA Insurance, a firm based in New York. As the company’s Vice President, Vincent works with AXA Advisors, LLC and is expected to develop, manage, retention, as well as the recruitment of financial professionals in their business. Under his tenure, most clients have been turned into real financial professionals.

Upon recruitment at AXA, Vincent was expected to ensure that the company achieves a better position than it was regarding the financial market. Under his tenure, it is evident that Vinny has done more than what is expected to see the company achieve its dream. A firm that was once referred to as a small business is currently ranked as the number one company that one should go to for insurance. The good reputation has seen the company grow by about 15 percent. Today, the company has gone global and expanded all over to Africa, and the Middle East.

Vincent Parascandola’s excellent career life dates back to 1987. He got his first job at Prudential as a single financial agent, a position that earned him the necessary basics of the finance sector. Vincent’s hard work and passion for his career could never go unnoticed. It did not take long before he was crowned as the National Rookie of the Year. Vinny boasts of being well-versed in the finance sector besides insurance. This notable repetition has earned numerous awards such as the Master Agency Awards by GAMA. Vinny is also one of the most sought-after speakers in business conferences.

Before joining AXA in 2004, Vinny worked MONY Life Insurance Company. He had served in MONY since 1990, a period that he attributes to the fruitful and reliable leader he is today. Under his guidance, MONY Life Insurance achieved great milestones, an accomplishment that saw him promoted to appealing management positions.

How Whitney Wolfe Separated Herself From Competition

Whitney Wolfe is raising a new standard when it comes to dating apps. She is definitely giving people something to think about when it comes to who they are picking for a potential mate. It is no secret that dating apps are quite prevalent through smartphones and tablets. There are more apps than most people have time to utilize. Whitney Wolfe knows that the competition in the app world is huge. She puts in a lot of time to make people aware of just how different her app is from all of the other competitive apps that are out there.

Whitney Wolfe has been able to do this successfully because she knows what young women are looking for. She is still a young woman herself that has not even reached the age of 30 yet. This means that she thinks the way many of her potential app users would think. She knows that women have been tired of sitting and waiting for a man to make the first move. Whitney Wolfe knows this because she has been in this situation and she wanted to give women a much different chance. she wanted to be able to present women with the ability to reach out to the men that they were interested in while protecting them from the harassment of the man that they were not interested in. This is what Whitney Wolfe ultimately wanted to do, but she had her mind on more than this. She also wanted to be a catalyst for connecting people online with a offline environment. He is currently working on a way to make this happen as well.

Follow on Whitney Wolfe on Instagram.

There are going to be a lot of people that appreciate what Whitney Wolfe has to bring to the table. She is an innovative player in the dating app game that is flexing her skills as a business leader. She is setting herself apart from the competition even by the location that she has chosen for her business. All of the other dating app entrepreneurs are flocking to NYC, but Whitney Wolfe is running things in Austin, Texas.

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The Eric Pulier Method to Success as an Entrepreneur

To really understand how an entrepreneur makes their way through the industry you have to see just how their mind works. Operating as a freelance entrepreneur takes a ton of work, effort, and innovation. You can’t just stumble your way into becoming a longstanding member of the community. That is why we are so impressed by the work of tech investor Eric Pulier. Pulier first showed up in L.A. in 1991 and since then he has been steadily improving his work. We dove into Pulier’s mindset in order to get a better look at how he operates, what lead him to the industry, and how he works within the confines of being a family man.


If you want to break it down to the bottom, Eric Pulier believes in the power of good rest. This can become increasingly difficult when you have to tackle the prospect of four children running amok every morning in your home. Eric Pulier still focuses on his children and as a result he has to really work with his schedule. Pulier says that he likes to get up early in order to have some quiet time in the morning. During this period he reads up on new trends, emails, and other things related to his business. After that he deals with his children and then gets back to his list of objectives. Pulier says, “I believe in delegating uninterrupted time to each task that needs my attention that day and do my best to stick to my schedule.”


After getting to focus, Pulier takes a no nonsense approach to his work. Research establishes the foundation by which Pulier does all of his work and he has a particular process as to how he approaches it. Pulier says, “I try to write down key words of ideas and inspirations that might hit at any time of day or night.” Pulier goes on to admit that he’ll let an idea sit in the back of his head in order to really let it grow and set up roots. Pulier’s approach is clearly working, as his success with XPrize can indicate.

Changing the World with Groups like the Lacey & Larkin Frontera Fund

There are multiple groups both in the United States and worldwide that advocate for civil, human, and migrant people’s rights. They are dedicated to giving a voice to a group of people who often go unheard. This article will discuss several of them as well as provide links to each one so you can learn more or get in contact if need be. Read more: Michael Larcey | Crunchbase

Unitarian Universalist

Refugee and Immigrant Services and Education (UURISE)

This organization is a non-profit that was founded in 2007 with the goal of helping immigrants get legal counsel if it is needed. UURISE has a network that stretches across the United States and provides legal services to large groups of people at little to no cost them.

Lacey and Larkin are very active on a state and local level, working to provide education along with real life examples of people’s struggles. They offer workshops and seminars aimed at giving people the tools to be able to help themselves by knowing their rights, along with the naturalization process. UURISE also provides detention visitation programs, witness and advocacy, and safety planning.

No More Deaths

No More Deaths is a humanitarian movement that was started in 2004 and is based in Souther Arizona. This organization’s primary goal is to prevent the deaths of people crossing the desert to get across the United States-Mexico Border.

This is a volunteer based organization who are bound together by a common mission and their faith. The volunteers hike the remote trails and leave water, clothing, food, blankets, and provide emergency medical care to anyone they come across who needs it.

Lacey & Larkin Frontera Fund

The Lacey and Larkin Fontera Fund was founded by Michael and Jim in 2007 after a harrowing experience they had when they were taken from their homes in the middle of the night illegally detained by the local sheriff’s department.

The money they received from the settlement went to fund this organization. The Lacey and Larkin Frontera Fund is using its resources to help further immigrant rights throughout Arizona. They also advocate for freedom of speech and participation from the local communities.

All of these groups have the same core values and are all fighting for civil, human and migrant rights. They can only keep fighting with support from their local communities and donations they raise from fundraising and donations. They will keep doing good and changing the way a vulnerable group of people are represented and protected for decades to come.

Learn more about Jim Larkin: and