Today’s food industry is facing a major change. Food companies are focusing on producing healthy and nutritious snacks. In line with the changing trends, Green Pack Brands have launched a new brand (www.greenparkbrands.com), which is healthy, has different natural flavors, and boasts of a good taste.
Besides offering a strong brand, a part of the money raised from sales will also be donated to support poor farmers in Africa.
The new snack, Hippeas was launched in June. It is now sold for over 7500 Starbuck’s fast food stores in the United States. According to a Starbucks’ marketing officer, Starbuck sells brands that meet different dietary specifications of their customers. For instance, vegan and gluten-free snacks are among snacks that are preferred by customers.
Hippeas is packed into a smaller pack of 22 grams and a larger pack of 110 grams. The Chicken puff comes in six different flavors. The standard flavors include Pepper Power that is flavored with pepper and sea salt.
Far Out Fajita comes flavored with Chilli and Cumin. Sweet and smoking flavors are spiced with smoked sea salt, onion, and paprika spice. A customer can also find other flavors like Maple Haze, Sriracha Sunshine, and Vegan White Cheddar.
Livio Bisterzo CEO of Green Pack Brands, said that he was confident that their brand could be recognized among top snacks in the world. While developing the brand, they ensured that the brand maintained a better shape, great taste and is sold at an affordable price.
The Hippeas snack is a healthy organic meal that is;
- Gluten free
- High in proteins
- High in fiber
Since the launching of Hippeas into the market in June 2016, customers have ranked the brand highly on the satisfaction scorecard. Bisterzo said that his company was particularly pleased by the recognition their chicken puff snack was receiving in the market.
Bisterzo said that besides making their products acceptable to their customers, they were also focused on giving back to their society. For this reason, Green Pack Brands works in close collaboration with Farm Africa to alleviate poverty and hunger in Eastern Africa.
Livio Bisterzo has worked for more than seven years in the natural foods industry. Before he joined Green Pack Brands, he worked in Alvaro Group and Little Miracle Drinks. Livio Bisterzo founded Green Pack Brands with a primary objective of manufacturing drinks and snacks that are healthy and nutritious to customers.